DMC Software Solutions Ltd, an Xperience Group Business

Xperience Group

DMC Software Solutions Ltd, an Xperience Group Business

DMC software specialise in CRM, ERP, cloud, and accounting software for industries including manufacturing, construction, field service, financial service and distribution. I was hired as a marketing executive, brought in to help shape the marketing strategy.

Main Duties:

I created and maintained the on-page content across the group websites using different CMS systems, along with the social media marketing strategies, content marketing, email marketing and link building for DMC Software, The Cloud Simplified and Xperience Dynamics. In order to gain and retain customers I had to help deliver a lead nurture campaign, managing groups within the CRM system and utilising email marketing software to guide customers through the buying process.

Skills / Achievements Obtained:

While in this role I doubled the social following, along with social and referral traffic.