For many businesses, the idea of public relations begins and ends with getting coverage in a major news publication. And while getting a mention in The Daily Telegraph is no mean feat, there’s actually a lot more elements that go into a strong and impactful PR campaign – some of which we covered in our …
PR 101: Seven Lessons in Emotionally Impactful PR Read More >>
Effective social media management provides a business with the ability to engage with the community that surrounds it, while also being a powerful content distribution tool. When I say content distribution, I don’t mean simply posting out various offers and promotional material. Social media provides you with the opportunity to put across your brand’s personality …
4 Recommended Social Media Management Platforms Read More >>
If you were to ask ten marketing gurus, “what makes a PR campaign a success?” the chances are you’d receive ten different answers. The truth of the matter about PR is that no goal or outcome will suit every business, since this depends largely on what a business is looking to achieve and who they …
A website’s loading speed has always been an important aspect of user experience (UX), along with having an affect on rankings, but with the upcoming Core Web Vitals update, it’s going to be more important than ever before. Along with the Core Web Vitals update, discussions are being held at Google about whether fast websites …
How to Improve your Website’s Loading Speed & Performance Read More >>
Over the years, we’ve supported numerous charities and organisations, including Anna’s Hope and Action Medical Research. We’ve donated our time to help support their social media activity, analysed and reviewed their web content, audited their websites and assisted in making improvements that will help their supporters find them in Google. We’ve also attended charity events …
Quibble donate two incubators to help poorly puppies Read More >>
Scraping the web can be a good way to acquire on-page HTML data, which can be used to create insightful infographics or for custom applications. One of the most powerful tools to achieve this is the Beautiful Soup library within Python It is specifically built to allow users to scrape all forms of data from …
How to scrape YouTube views using Beautiful Soup & Python Read More >>
Christmas preparations start earlier and earlier, and this year is no exception. Due to the lockdown restrictions of 2020, people began getting into the spirit of Christmas as soon as Halloween was over. We saw influencers leading the way creating larger than life Christmas installations, with friends, family and neighbours following suit. And, I’m all …
When setting up a new website, you’ll want to collect and analyse your user data about who is visiting your website and where traffic is coming from. Once you have this kind of information you can expand your marketing plan to attract users from other sources, and you can create paid ad campaigns to encourage …
Track form submissions in Google Tag Manager using CSS Selectors Read More >>
Google Confirms May 2021 Launch In October, we talked in-depth about the Google Page Experience update. And, last week Google confirmed that this new algorithm is set to launch in May of next year, which gives businesses six months or so to prepare for the launch. The update is designed to allow Google to assess the …
In one of my recent blog posts I talked about how to get press coverage for your business. But, there’s a term that floats around the digital marketing world called “digital PR”. It’s essentially the same as PR – It’s about getting your business in front of new audiences and potential customers, but it has …